Lead Clients to Lifelong Success | 1.9 CEUs

Behavior Change Specialization

Help clients follow through—where results really begin. Develop the skills to coach mindset, motivation, and behavior using evidence‑based psychology and effective communication techniques. Learn how to support clients through challenges, strengthen consistency, and build habits that support long‑term success. Trainers who add Behavior Change earn 35% more than their peers*, highlighting the value of behavioral expertise in today’s coaching landscape.

Price

$37.00 $29.00 /month

20% OFF

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Course Details

Course Description

Unlock the key to success in fitness and life by mastering the art of creating authentic, long-lasting behavior change. This specialization equips you with powerful tools to help clients exceed their expectations and achieve ambitious fitness and wellness goals.

Learn to empower clients through positive behavior change using a comprehensive suite of techniques, including effective goal setting, mental imagery, and behavior therapy. Enhance the outcomes of your training efforts, from personal training to nutrition, and boost client retention by fostering long-term commitment to fitness programs.

Prerequisites

There are no prerequisites for this course. A fitness or wellness credential or a bachelor's degree is recommended but not required.

Course Sections

Chapter 1: Introduction to Behavior Change
Chapter 2: Coaching and Communication
Chapter 3: Client Screening and Assessment
Chapter 4: Effective Goal Setting
Chapter 5: Behavior Therapy Techniques
Chapter 6: Cognitive Behavioral Therapy
Chapter 7: Effective Imagery
Chapter 8: Interpersonal and Social Influences on Behavior Change
Chapter 9: Professional Practice and Ethics

Exam Details

You have 365 days from your date of purchase to pass your exam. After completing the course, you will take a timed online exam consisting of 100 multiple-choice questions. The exam must be completed within 90 minutes. To pass the exam, you must achieve a minimum score of 70%; if you do not, you have up to three attempts to reach this requirement.

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#1

Rated brand in the industry

1.9M+

Professionals trained by NASM

14,000+

Partnerships with gyms and health clubs

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  • Behavior Change Specialization

    Exclusive Offer

    $29.00 / Monthly

    $37.00 *$49 down + 12 payments

    20% OFF

    • Pay in full
    • 4 monthly payments
    • 12 monthly payments
    • 17 monthly payments

    • COURSE INCLUDES

      • 1.9 CEUs
      • 100% Online & Self-Paced Program
      • Instructional Videos & Downloadable Resources
      • Practice Quizzes & Exam
      • Flexible Payment Options Available
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NASM One

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Expand your knowledge and skills — access 350+ courses in the CEU Library
Build expertise faster — save 50% on certifications and specializations
Grow your impact and business — get 8 free specializations and courses
Run your business efficiently — train smarter with EDGE Trainer Pro
Maintain your credentials — no recertification/renewal, retest, or extension fees
NASM OneTM gives you the tools and momentum to grow your career, amplify your results, and achieve your goals.
Learn More
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Frequently Asked Questions
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If you have any additional questions about membership, check out the NASM FAQ page or contact us today 1-800-460-6276!

Why should I choose NASM to pursue my Behavior Change Specialization?

As one of the most trusted sources of fitness training certifications in the world, NASM is a distinguished name that will stand out to fitness employers. When you choose NASM for your Behavior Change Specialization, you'll get access to world-class fitness experts, your top choice of gyms to work for, and much more:

  • Peer-Reviewed Content from the Brightest Minds in the Industry

  • State-of-the-Art Digital Learning Platform

  • Programs Designed to Meet Multiple Learning Styles

  • 35+ Years of Experience Training Fitness Professionals

  • 1.9M+ Fitness Professionals Trained

  • 100+ Countries with NASM Fitness and Coach Professionals

  • 14K+ Gym & Health Club Partnerships

Are there any prerequisites for the NASM Behavior Change Specialization?

There are no prerequisites for this specialization. A fitness or wellness credential is recommended but not required.

How long does it take to complete the Behavior Change Specialization?

You can complete your Behavior Change Specialization in as few as four weeks, but you can feel free to take your time--you'll have access to the course materials and the online exam for 365 days.

Can I complete the Behavior Change Specialization while working full-time?

Absolutely! You can complete the Behavior Change Specialization while also working full-time. The study material is 100% online and self-paced, and can be accessed on a computer, or a mobile device such as a phone or tablet.

What's the NASM BCS exam like?

The Behavior Change Specialization exam is taken online inside your customer portal. You'll have 365 days from the date of purchase, to study and complete the exam. This exam features:

  • 100 multiple-choice questions

  • 90 minutes to complete

  • Open-book format

  • 70% required to pass

  • Three exam attempts included

What if I don't pass the NASM BCS exam?

Don't worry! You'll have three attempts to pass the exam, and you can purchase additional retests by calling Member Services at 1-800-460-6276.

Does the NASM BCS credential expire?

No. Once you pass the exam, your Behavior Change Specialization with NASM will never expire.

How many CEUs is the course worth and which organizations accept them?

NASM-BCS is approved for Continuing Education Units (CEUs) by the following organizations:

  • NASM: 1.9 CEUs

  • AFAA: 1.9 CEUs

  • ACE Approved: 1.6 CECs

  • CIMSPA CPD Points: 5 CPD Points

*2026 State of the Personal Trainer Survey

This survey was conducted by NASM in April 2026, targeting personal trainers. There were 1,133 active personal trainers who took part in the survey. Statistical data provided herein have a margin of error of +/- 2.9% with a 95% confidence.

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Or call now to speak with a program advisor.

800-460-6276

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