Male athlete talking to a male trainer
Female trainer writing on her clipboard


Business Blueprint

Build a profitable, successful and sustainable career with NASM’s Business Blueprint.

  • 19 Lecture Videos

  • Downloadable Videos

  • OPT™ Model Sales Template

  • 5 Year Access

  • 100% Online; Access on all Devices

  • Complete in as Few as 4 Weeks

  • Certificate of Completion

  • CEU Value: 1.0 NASM


$0 down + 12 payments

$ $

One-Time Payment

up to % off

As a Certified Personal Trainer, you know what it takes to build up your clients and help them achieve success in the gym. But what about building up your fitness career?

The NASM Business Blueprint course provides personal trainers like you with the tools necessary to not only construct a strong client base but help you tap into long-term, sustainable growth. This course equips you with goal-setting tips and communication techniques to efficiently grow your fitness clientele.

A comprehensive course you can access at any time, you’ll receive instructional videos, specialized material you can download anywhere, and business exercises to help guide you on the path to success. The curriculum combines the power of NASM with the expertise of the leaders in business coaching with NPE.

Become another NASM success story with the Business Blueprint course!

NASM has over 35 years of experience training the world’s top fitness professionals, and we do it better than anyone else. NASM credentials stand out to employers and distinguish you as a highly trained fitness professional.

Since our formation, we’ve trained over 1.5 million fitness professionals in 100+ countries. In that time we’ve developed extensive partnerships with over 12,000 gyms and health clubs. That means we have the connections necessary to help you get in the door and gain employment from the fitness company of your dreams.

Questions? Get guidance from our Program Experts

Ready to start?

Enroll Now


This course was designed for fitness professionals interested in growing their business. However, there is no requirement that you be a fitness professional to take the course.

Explore the NPE’s Five Success Principles and deepen your understanding of the guiding principles that will lead to your success. Dive into the role of a sales-minded professional and the beliefs that might be holding you back from succeeding or reaching your individual goals.

Discover how to price and package your services to ensure the growth and profitability of your business while staying up to date on the differences and similarities between online and in-person. From here, you’ll be able to create a simple menu of services that helps to serve your ideal client.

Learn the seven steps of the NPE AUTO-CLOSER® sales system so you always have a ‘roadmap’ to follow when leading sales conversations.

Discuss the importance of regular practice and roleplay to support your skills development and learn best practices to rapidly grow and improve your sales mastery. Learn how to assess and fine-tune your performance using the NPE AUTO-CLOSER® system.

Review and understand answers to the most asked questions regarding NPE AUTO-CLOSER®.

Expand your knowledge in marketing and how setting expectations can lead to growing your client list and your earnings.

After the completion of the course, you will take an online final exam from the comfort of your home, or wherever you prefer to take tests. The exam consists of 50 multiple-choice questions and allows unlimited time for completion.

Upon successful completion of the exam, you will receive bonus content introducing you to NPE Fitness and receive an exclusive offer! These bonus resources have been designed to help enhance and support you in growing your fitness business.


Business Blueprint FAQS

NASM Business Blueprint is approved for Continuing Education Units (CEUs) by the following organization:

  • NASM Approved

    1.0 CEUs

While a Personal Training Certification is suggested, it is not required to take the Business Blueprint program.

Unfortunately, no. The Business Blueprint exam is not available for a la carte purchase.

You will have 5 years of access to the content and exam from the date of purchase.

The final exam can be accessed after the completion of the course. It consists of 50 multiple-choice questions and unlimited time for completion.