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Ideas and Insights from the National Academy of Sports Medicine

Setting Standards

 

By Tyler Wallace | August 13, 2008   

Tyler WallaceI am no politician. I don’t even enjoy politics--too much talk, not enough action. But I do, however, look at some things and wonder where we are and where we are going.

In the United States there is no standardized process to educate, assess, and manage the qualifications or skills of personal trainers. Strange…..? A little, when you consider that many professions in our country and health and fitness professionals in other countries have a governing body that establishes, tests, and ensures the maintenance of the knowledge, skills, and abilities of their fitness professionals.

Aren’t we the leaders in health and fitness? Doesn’t America lead the research, education, equipment, and trends, with everyone looking up to what we are doing???? Yet, we as an industry are years behind some very good ideas and models to establish a safer, more effective and professional industry.

Throughout much of Europe, as well as Australia and New Zealand, is REPS (Register of Exercise Professionals) or something similar. REPS is an organization of self-regulation and ensures that the highest standards of professionalism and best-practice are implemented through fitness professionals.

In an effort to professionalize the personal training industry even further, wouldn’t it help to have an established process to remove confusion, opinion, and increase the perception of personal training from those who need it most: the millions of people who need help? Instead of reading articles written for consumers about “How to Choose a Personal Trainer” that list 50+ things that they “can” look for, we could actually have a legitimate source that establishes the necessary requirements that a health and fitness pro must obtain, maintain, and practice while ensuring a positive experience and providing results.

Sounds simple...

If there could be something implemented that is evidence based, gets results, and is reproducible, there would be so much business for personal trainers they will wish there were 40 hours in a day.

Doctors, lawyers, school teachers, and pilots all have standards that need to be met. Why can’t fitness pros--why shouldn’t they; why don’t they?

The health and fitness community has an amazing opportunity sitting right in front of itself to help the nation, help the world, and make a tremendous difference. Let’s continue to work towards making our force as strong as it can possibly be moving forward!


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Posted at: 8/13/2008 11:09:34 AM   Comments (1)   Permanent Link


Estimating Maximal Strength with Sub-maximal Loads

 

Alan RussellBy Alan Russell | Aug 07, 2008

A common question and fodder for gym-floor discussion is how to measure and track values of muscle strength.  Most of the research in strength testing relates to athletic populations performing maximal efforts.  I do see where it's relevant to have this absolute strength value, but how many of our clients (even the athletic ones) SHOULD be doing maximal efforts simply to evaluate the muscles’ ability to produce force?  That approach is not reasonable nor indicated for many clients including youth, elderly, unconditioned, inexperienced, obese, prenatal/postpartum, and many other populations requiring special considerations.  In these instances, sub-maximal strength testing is appropriate.

Generally speaking, your instructions are to have the client perform between 5-12 repetitions of an exercise.  Then you would estimate their 1-RM by cross-referencing the number of repetitions performed and the amount of resistance utilized with the estimation chart (Appendix F; page 534-539) in the Essentials of Personal Fitness Training text.  Now you have the "estimated" 1-RM.

But how accurate is this estimation with other body parts?  Unfortunately, this method is only statistically relevant to the squat and bench press exercises.  These 1-RM charts don’t apply to total body training.  So for most of the exercises that you want to test and estimate total strength, I’d suggest that you shift focus to the total amount of quality repetitions performed.  This method of tracking repetitions still keeps you inline with the OPT progressions.

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Posted at: 8/7/2008 3:53:03 PM   Comments (0)   Permanent Link


Skills to Selling Services

 

By Scott Lucett | July 30, 2008

Scott Lucett

As fitness professionals, one must wear a variety of hats be to be successful. Fitness professionals need to possess education, communication, and rapport-building skills, and scientifically-based knowledge of health and fitness...just to name a few. One of the key pieces to being a successful fitness professional is the skill of selling your services.

Let’s face it, as a fitness professional you are running your own business and no matter what the environment you are training in (large club chain, one-on-one studio, etc.), you must show potential clients your value and why it would be in their best interests to work with you. This is how the trainer builds a client base and allows them the ability to earn more money per session. Moreover, you must show individuals you have worked with why they must stay with you and why they should refer others to you. This is how you keep a constant stream of clients and income. Without the ability to market yourself and sell your services, it will be very difficult to be successful in the business of personal training.

Unfortunately, many trainers lack the skills of selling and thus don’t feel comfortable selling. Some associate selling with a used car salesman trying to swindle someone into making a purchase; however, it doesn’t have to be this way. From my own experience, my first job after college was that of a trainer in a fast-paced corporate gym in which selling seemed to be first on the list and service somewhere thereafter. This was a very difficult environment to work in as I was never taught how to sell my services in any of my exercise science classes I went through in college. Trying to spew all my “exercise science knowledge” left me with a bunch of blank faces and an empty client schedule. Coming to grips with the fact that selling is part of what I must do to be successful was a difficult one. However, I also learned that I don’t have to be a car salesman to show my worth. Listening/communication skills, continuing education, and providing the individual with something tangible can work wonders in showing your value and thus building and maintaining a client base.

I’d like for everyone to think about their experiences with “selling and personal training.” Some areas to consider:

  • If you were not comfortable in selling, how did you become comfortable?
  • What are some traditional techniques that have worked for you?
  • What are some non-traditional ways that you have found beneficial in building and maintaining a client base?
  • What does your assessment process look like? How is it unique?
  • How do you communicate to your potential client why you are doing what you are doing in the assessment?
  • How do you match the assessment to their goals?
  • Do you provide them with a long term plan as to how you will take them to their goals?
  • If so, what are they? What if they say “no?” How do you respond without becoming pushy?
  • What are ways you can market your services (workshops, community, free workouts, etc.)?

Share experiences and techniques that have worked for you.



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Posted at: 7/30/2008 12:56:27 PM   Comments (0)   Permanent Link


The Big Show

 

By Tyler Wallace | July 23, 2008

Tyler Wallace

The world’s greatest athletes are preparing for the chance of a lifetime--their moment of glory and the hopes that their lives will be changed forever.

As I write this blog, a certain event in China is merely days away. I will refer to this event as the Big Show as to not get anyone at the IOC upset with my use of the O word. The O word and brand and logo are better protected than the Da Vinci Code. The Big Show has lost a lot of appeal with the commercialism that it has gravitated towards and the world being a smaller place than it used to be. I will save those topics for another blog.

I have been fortunate enough to work with many athletes who have been able to chase their dreams and make it to the Big Show. Some of them you know, some you will never know, all of them you would want to know. It is amazing to see the differences in the physical, mental, emotional, personal, and professional challenges that these athletes go through as they work day after day getting to be perfect for that moment however long or short.

Some of those athletes are guaranteed a spot in the Big Show, favorites for medals. Some must qualify and by making their country’s team, have accomplished more than they ever imagined. There are those athletes that play a team sport and those who are alone in their chase for excellence. There are men and there are women. There are athletes who have all the resources in the world available to them and there are those who are living paycheck to paycheck and trying to make it on their own. Regardless of their situation, being part of a team and riding alongside the trials and tribulations of four years of preparation for one event is one giant rollercoaster ride.

Many of the athletes have had help in their training, planning, coaching, and motivation from one of you; many wish they had. From personal trainer to performance coach to corrective exercise specialist, any of these athletes would benefit from the opportunity to work with you.

For those of you who are part of the experience through any part of the four years or the Big Show itself, you understand that after all that work--regardless of whether they come home with a medal--their lives will be changed forever and so will yours.

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Posted at: 7/23/2008 10:23:33 AM   Comments (0)   Permanent Link


Hot Dogs! Get Yer Hot Dogs!

 

Alan RussellBy Alan Russell | July 16, 2008

I hope everyone enjoyed a fun-filled Fourth of July holiday with family and friends.  Nothing says summer like a grilled hot dog.  Tasty morsels of processed beef parts held together with copious amounts of cholesterol, trans-fatty acids, and salt.  Did you have one?  More than one?

I knew my Fourth of July was going to be busy juggling chores, kids, and get-togethers – so my day started at the gym.  And while I’m on the treadmill scanning the scene for a diversion, I happen upon ESPN that is televising the annual Nathan’s famous hot dog eating event at Coney Island (NY) in all its High Def glory.  I was completely consumed by this event that promotes gut-busting over-consumption.  This year’s event featured the flame-haired Kobayashi from Japan, a six-time Nathan’s champion, and the current title holder, Joey Chestnut from California.  The winner is determined by the total number of hot dogs (and buns) consumed in a 10-minute period.  Fortunately for the favorites on the mainstage, this 10-minute period ended in a tie with each downing 59 hot dogs and buns.  Then in an “overtime” showdown, that almost had me falling off the treadmill, Chestnut retained the title.

The real eye-opening part was that this event is "sanctioned" by the IFOCE (International Federation of Competitive Eating).  Who knew?!  To my surprise, there’s a competitive eating event for nearly everything you’d want to eat (grilled cheese sandwiches, hamburgers, BBQ ribs, blueberry pie, baked beans) and for things you’d probably pass on (cow brains, rice balls, tamales).

To the treadmill on my right, a conversation started up.  She asked a very relevant question, and wanted to know if I believed that the promotion of over-consumption validated large-portion food consumption in the general public – which contributes to America’s annually increasing waistline.  My answer – No!  I don’t believe that this rogue form of reality entertainment validates all that.  This particular hot dog eating event has been around for nearly 100 years.  But common sense has to prevail here, and conclude that eating over 60 hot dogs in just over 10 minutes is simply not good for you.  Bloated, nauseous, surging blood pressure, headaches, irregular blood glucose levels, hormonal imbalances, and good old-fashioned gastrointestinal distress doesn’t sound like an enjoyable holiday to me.  But hey, I’m a sucker for Twizzlers anyways!

Tums anyone?

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Posted at: 7/16/2008 9:19:12 AM   Comments (0)   Permanent Link


When Clients Distort the Truth

 

By Scott Lucett | July 10, 2008

Scott LucettYes, I know you have all come across them at some time or another. The weight loss client who swears they’re doing everything you are telling them regarding exercise and eating modifications, yet they are not losing weight. The first time I came across this client, I rationalized with myself that it had to be me. It had to be my program. I wasn’t educating them properly. At night I was waking up in a cold sweat from nightmares of hundreds of weight loss clients bearing down on me complaining that I was not providing them the appropriate service due to their lack of results (not really, but the point is that I was generally concerned with my abilities). I finally couldn’t take it anymore. I had to get to the bottom of things!

With this particular client, I had a mere three hours a week to work with him to expend as many calories as he could (within physical capabilities of course), which all said, probably totaled a wopping 700 to 800 calories/week (roughly the amount of a 16 oz. café mocha and a blueberry scone - awesome). So it must have been something that he was doing (or not doing) the other 165 hours of the week that was affecting his ability to lose weight. As my investigation continued, I asked him what he was eating (since he was doing everything I told him). He told me he was eating a minimum of four meals a day, just as I suggested. He was choosing fruits, vegetables, lean meat, rice, etc….all good food choices. So my next question was how much he was eating? A cup of this, three ounces of that he told me. OK, everything sounds good so far…until I asked him what three ounces of chicken looked like. He extended his hands as to show the length of an object and measured out about a foot in length. How about a cup of rice? It looked as if he was holding a bowl in his hands rather that a cup. Finally, the answer presented itself: he was eating all the right food, but was eating too much of it! So it wasn’t what I was or wasn’t having him do in the gym, but what he was doing the other 23 hours of the day outside the gym that was affecting his ability to lose weight! However, I did learn that I had to take some responsibility in this, as I never educated him on portion sizes (just proper food choices). That mistake never happened again.

As more of these experiences surfaced, the more I found out how many people feel like as long as they workout, then their weight loss goals will be attained. They feel they are expending 1500 calories in a workout session, so they can have what they want when they leave. Like my earlier client, some people don’t realize they are doing anything wrong, which simply comes back to education. However, I also found out that some clients know they are doing things wrong, but don’t want you to know about it. I had clients literally lie to me about what they are doing/not doing outside the gym just so they didn’t feel the “wrath” of their trainer! Where’s the trust? Where’s the love?

For the trainer, this can be frustrating as most trainers are trying to do everything they can to make the workout sessions as fat loss conducive as possible, but you don’t have any true control of your client once they leave the gym (other than educational advice for lifestyle modifications to help with the process). Yet, some of these clients will still come back, tell you they are doing everything you’ve asked, but nothing is changing. So, how do you tackle this frustrating and even sensitive situation?  How can you determine that if individuals are not changing, they must be doing something outside the gym that is keeping them at a caloric balance or even surplus (assuming the exercise program is sound)? How do you communicate this to your client without making them feel like you’re calling them a liar? What are some lifestyle modifications you can suggest having clients practice to decrease caloric consumption and/or increase caloric expenditure without it feeling like a total 180 turn in their current lifestyle?

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Posted at: 7/10/2008 10:35:12 AM   Comments (0)   Permanent Link


The Happiest Place on Earth

 

By Tyler Wallace | July 2, 2008   

Tyler WallaceI just returned from the NBA Pre-Draft Camp in Orlando Florida.  Think NFL Combine but for basketball. All the teams send GM’s, scouts, coaches, athletic trainers, strength coaches, doctors, security, and more people than I can keep track of. They go to watch and assess all the kids who are chasing their dreams to play in the NBA. Some of them are shoe-in top 10 picks with endorsement deals waiting, others will never even sniff a pair of NBA socks (the ones Sir Charles likes….better than advertised). They may roam around the NBDL, Europe, or elsewhere and unfortunately for many, their basketball careers are over.

This event took place in Chicago for many years; however, due to a relationship the NBA has with one of its partners, it now takes place at Disneyworld in Orlando, FL.  Aside from looking at the best talent available, it is a chance for everyone in the NBA to take care of the business within basketball they can’t get to throughout the season.

NASM has had the opportunity to have a very close relationship with the NBATA (National Basketball Athletic Trainers Association) for the past several years, working as an educational partner and providing con-ed in the form of the Corrective Exercise Specialist (CES), Performance Enhancement Specialist (PES), and live workshops focusing on a variety of topics that enhance what can get done on a day-to-day basis in the training room or weight room.  Well over 80% of all the athletic trainers in the NBA now hold the CES and/or PES credential.

It has been tremendous to see the adoption of the principles of the CES and PES by this group. The system, the application, and the ability to make it work with some of the world’s greatest athletes and get proven results have been great to witness. It is also bringing amazing opportunities for others interested in either the sports medicine or sports performance professions within the league. I am constantly approached by teams looking for the next best PES and/or CES credentialed professional we can send their way to intern and perhaps join their staff.

These openings are an unbelievable chance for someone to get their foot in the door and work in a wonderful sports environment and bring their knowledge, skills, and abilities to learn and grow into a leading professional.

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Posted at: 7/2/2008 2:06:46 PM   Comments (0)   Permanent Link


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