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Business Development for the Club Fitness Professional

Business dev lg
  • Flash presentations
  • Video demonstrations
  • Key terms
  • Unique learning tools (e.g., drag & drop features, matching, and picture review)
  • Narrated role-playing scenarios
  • External links to a variety of educational resources
  • 50-question exam
Price: $189

CEUs: NASM 1.0, ACE 1.0
Upon completion of the course, the student will:
  • Have a better understanding of the club fitness environment and profession
  • Understand professionalism and boundaries as they relate to the health club environment
  • Understand and be able to implement specific, intentional, and effective price presentations
  • Have the ability to address and overcome the four most common client objections
  • Realize the importance of strategy in numbers when planning for professional success
  • Be exposed to the dotFIT club platform to enhance revenue opportunities as well as obtain greater client results


Course Content:
  1. Introduction to the Business of the Club Fitness Professional
  2. Understanding the Fitness Industry
  3. Professionalism
  4. Time Management
  5. Introduction to Communication
  6. Immersed Listening
  7. Building Rapport
  8. Developing Your Business

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